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Behind the scenes of the video and photo shoot of Mr. Villafranca with the selected Pantawid Pamilya beneficiaries (L-R) Sanchez Family, Manarpaac Family, and Ms. Jeanet Fontanilla

Human investment of the Asian Development Bank (ADB) to Pantawid Pamilya in Ilocos Norte is creating life changing results through the living testimonies of the Program beneficiaries being manifested during the ADB’s yearly visit. Some of these will be featured internationally during the ADB’s Annual General Assembly in Azerbaijan, Central Asia on May 2015 to be attended by all member countries.

Daily routines, household chores, stories of change, gains, and successes of Pantawid Pamilya beneficiaries will be exhibited in the “Faces of Development Part 2”.

ADB Communications Consultant Veejay Villafranca personally visited some empowered and innovative Pantawid Pamilya beneficiaries in Batac City and Laoag City, Ilocos Norte to capture actual footages and photos to be used for the said exhibition with the assistance of Provincial Link Ronald Punio.

In Brgy. Baligat, Batac City, Mrs. Marvie Sanchez portrayed a typical Pantawid Pamilya family-beneficiary doing everyday household chores while narrating her family’s transformation through the Program. Mrs. Leilanie Manarpaac expressed her heartfelt thanks for being awarded as the Huwarang Pantawid Pamilya 2012 while showing one by one all their pictures and certificates hanging on their wall.

Ms. Jeanet Fontanilla, Parent Leader from Brgy. 7A, Laoag City, also a certified Technical Education and Skills Development Authority (TESDA) trainer, convened her trainees (Pantawid and non-Pantawid beneficiaries) for an on the spot demonstration of their skills on manicure, pedicure, and hair cutting. All her trainees are now holders of National Certificate II (NC II). Some of them are now employed and others plan to work abroad.

During Mr. Villafranca’s visit, he said, “These beneficiaries are battling poverty in many different good ways to overcome financial challenges. They have a positive outlook in life, their family values are of highest possible standard and they are pushing hard to be able to get their children the best possible education within their means. They are truly the everyday heroes who should be the stalwart of every Filipino household.” (by: Jaesem Ryan A. Gaces, Information Officer II/Pantawid Pamilya)